As we kick-off our 2019 Ride to End Obesity season, underwritten in large part by Barona Resort and Casino, we continue to celebrate our expansion and ultimately our ability to reach more young people with the positive message of staying active, eating well while introducing them to the sport BMX. We are excited to continue our partnership with San Diego-based, HARO Bicycles. Haro has uniquely been a long-standing leader in the cycling industry while also investing a tremendous amount back into the sport and our local communities.

Today, 30% or more of San Diego’s children in grades 5, 7 and 9 are overweight or obese according to the Centers for Disease Control & Prevention. Obesity is also one of the leading causes of preventative death and disability. EDUCATION is the key. Our Ride to End Obesity Program doesn’t just educate children and their educators on healthy habits and the dangers of obesity but also inspires our children to make positive changes. We are excited to add an additional element of STEM education into our programming this year too. Kids will learn how working on bikes and conducting their own safety checks can inspire ideas in engineering and product development. The Ride to End Obesity program will operate in both Poway Unified School District and also in the San Diego Unified School District through or partnership with Toby Wells YMCA.

PC: Justin Kosman